Amazon Global launches e-commerce park in Xiamen

StefanoVenza

AmazonGlobalSellinglauncheditsXiamenCross-borderE-commerceParkonMay25.It’sthefirstcross-bordere-commerceparkinSouthChinaopenedbyAmazon,andthesecondcross-bordere-commerceparkinChinasinceAmazonGlobalSellingopenedstoresinHangzhou.

ThismarksthelateststeptakenbytheXiamengovernmentandAmazontojointlypromotetheexportofregionalcross-bordere-commercesincetheAmazonGlobalSellingSummitwasheldinXiamenlastyear.

Thee-commerceparkwillbebasedinXiamenandwillprovideone-stopservicesforenterprisesinthecityandsurroundingareas.

JiaqiPeng,vicepresidentofAmazonChinaandheadofproductandmarketforAmazonGlobalSellingAsiaPacific,saidthatbuildingtheXiamenCross-borderE-commerceParkwasoneoftheimportantmilestonesforAmazonGlobalSelling’sstrategyfor2018.

AmazonGlobalSellingwillnowopenanofficeinXiamentolearnmoreabouttheregionalmarketdemands.There,experiencedmulti-disciplinaryexpertsintheindustrywillestablishdedicatedservicesupportteams.

Xiamen:FormingaNewInternetPattern+ForeignTrade

AmazonGlobalSellinguseitsnewcross-bordere-commerceparkasabasetobuildanall-roundindustrialclusterinFujian.AsaservicebaseforXiamenandneighboringenterprisesinFujian,theparkprovidesmanufacturerswithcustomizedfactoryincubationprogramsandoperationalsupport,consumerresearchfortraders,brandregistration,brandprotection,andbrandingtoolsforbrandowners.

Inrecentyears,Fujianhasbeenontheforefrontofinnovation.InternetandforeigntradehavebecomecornerstonesforFujian’scommercialdevelopment.

XiamenIndustrialCo.,Ltd.wasthefirstlocalbrandtotakeadvantageofAmazon’sglobalstorefronttotransformitsrelationshipwithforeigncross-bordere-commerce.

“Insistingonthecorporatemissionofcreatingan’emergingandentrepreneurialattitude’inaneraofe-commerce,Xinweifahasalwaysbeencommittedtotheresearchanddevelopmentofhigh-qualityproductsandthecreationofinfluentialtransnationalbrands,”XinweifaCEOLiJiasongsaid.

“WeexpectthatmoreXiamencompanieswillseizetheopportunityofcross-bordere-commerceandacceleratethetransitionwithlocalizedservicesprovidedbyAmazon’sglobalstoresandwintheglobalmarkettogetherwithXinweifa,”LiJiasongadded.

CifnewswillholdCCEEXiamenattheXiamenInternationalConventionandExhibitionCenteronAugust22-24.TheeventisaimedatsmoothingthetransitionfromtraditionalretailtoNewRetailandbridgingthegapbetweenChinaandglobalmarkets.

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